I'm excited and proud to have been invited by the kind folks at the far-eastern end of our state to present at the AIGA Knoxville "Sustainability Speaks: The Living Principles + Practice" on Dec. 8. Along with evangelizing the AIGA's "Living Principles" to my colleagues, I will be sharing the story of how Perdue Creative came to specialize in the areas of sustainability, corporate social responsibility and cause marketing, and — more importantly — how we all as communication design professionals...

You've heard that a tree grows in Brooklyn. Well, "Print Grows Trees" — the campaign designed by Perdue Creative to help preserve America's forests — has branched out to New York City's fabled Times Square. And we couldn't be prouder.

Beyond simply reporting the incremental improvements in its reduced environmental footprint, Verso Paper Corp. wanted their 2010 Sustainability Report to convey the passionate way in which their employees support the company's sustainability efforts — financially, socially, as well as environmentally. "At the heart of all we do..." became the over-arching theme used to encompass the abundance of anecdotes, updates, charts and data, which serve to tell the story of Verso's continuous sustainabili...

  Two very different cause marketing videos created by Perdue Creative were honored in the 32nd Annual Telly Awards. "How do you agape?" an online video for Agape Child & Family Services won a Bronze Telly in the Social Responsibility category, and "Go Paper. Grow Trees." for International Paper took the Bronze Telly in the Green/Eco-Friendly category.

Saturday, Feb. 19, the Memphis chapter of the American Advertising Federation honored communication design firm Perdue Creative with one gold and five silver ADDY awards. "Print Grows Trees", developed for the Printing & Graphics Association Mid-Atlantic in Washington, DC, received  the gold ADDY for illustration and four silver ADDYs in the logo, poster, transit ad and campaign categories.