Stair-stepped cover and opening pages unveiled the biopharmaceutical company's new three-part tagline: "New Science. Established Pathways. Better Medicines."

"Targeting Hormone Pathways to Health" reported the biopharm's year of growth through stories of Transforming, Affirming, Building and Sustaining.

Two stories were overlaid in this report pairing both the biopharm and its developmental drugs as focused, selective, targeted, effective and positively impacting the health and lives of men and women.

The 2008 report declared the reorganized IP as "Well-prepared. Well-positioned." supported by lifestyle photos of people enjoying the company's paper and packaging products.

The story of "A Year of Achievements. A World of Opportunities." was supported with an original illustration featuring a globe made up of flags from the various country's where International Paper has a presence.

"Unfolding the Future of International Paper" created a picture of IP's corporate restructuring and the "Simpler, Stronger" company they were to become by focusing on two key platform businesses — paper and packaging.

A reaction to the dot-com investment boom and a call to "bring sound investment home" with the stablity and security of this real estate investment trust (REIT). Commissioned illustrations rendered in oil pastels gave a handmade, human quality to the company's award-winning portfolio of properties.

On the heels of 9/11 and amidst a treacherous stock market environment, the 2001 annual report for Mid-America Apartment Communities reassured investors that this real estate investment trust (REIT) had a plan for the future that spelled hope and stability.

With over 40% of its stock owned by its directors, managers, employees and other insiders, it's "no wonder" NCBC's performance earned a 2nd place finish in U.S. Banker's 1998 Top 100 ranking. Employees — young and old, from trainee to retiree — were featured, saying "We run this company as if we own it, because we do."

"The Power of Performance Multiplied" was the story following the merger of National Commerce Bancorporation and Central Carolina Bank, and multiplication as a metaphor was carried throughout the award-winning report — beginning with a translucent cover that literally multiplied the word "performance". Winner of American Advertising Federation ADDY Award and the American Banking Association (ABA) "Best of the Best" Award.

Poor earnings and a failure to meet projected financial goals led $23 billion National Commerce Financial (NCF) to reshuffle top management and redraw its org chart. The message for the annual report was critical and complex. With "NCF Now" provided the framework for telling the story in a straightforward manner, admitting mistakes while ensuring the company was back on track. The result: A unifying experience for employees, enthusiastic response from the investment community, and a bidding war resulting in the generous acquisition offer from SunTrust Bank of Atlanta.