Heartlight 2010, the annual fundraiser for Agape Child & Family Services, was held at AutoZone Park Oct. 23, with a cause marketing campaign that helped make the event a huge success. More than 500 attended the baseball-themed evening of Memphis musical acts, powerfully stirring video presentations and guest appearances from both Memphis Mayor A C Wharton and Shelby County Mayor Mark Luttrell. The event raised $327,500 in support of Agape.
Billed as the "Home Field Advantage", Heartlight 2010 was a celebration of Agape's work on behalf of children and families in need in the community, and enabled attendees to see first-hand how Agape served nearly 30,000 children and adults each year with adoption and foster care services, tutoring, counseling, community development, and its Families in Transition program, which places pregnant homeless women into transitional housing.
“It was an amazing night, and we are so proud of the good work Agape has accomplished in Memphis this last year,” said Marka Bennett, Agape board member and chair of Heartlight. “Our greatest wish is that the stories told at this year’s event will bring hope and inspire others to want to do great things in our community.”
Read more about Heartlight 2010 on the Agape website. And, view the campaign that helped set the stage for an amazing night.
Posted on
Wed, November 3, 2010
by Jay Perdue
filed under