Portfolio: Advertising | Perdue Creative: A Communication Design Studio Specializing in CSR and Sustainability

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The "Verso simple" brand positioning was launched with ads applying the brandline to the company's products, service, sustainability and customer experience.

ArborGen SuperTree Seedlings Ad Campaign

Promoting the company's pine and hardwood seedlings, ads for ArborGen also tout the insight and experience behind every tree.

Trade ad campaign designed to build awareness while promoting specific products to targeted customer segments. In five months, more than 100 inquiries were received from new customer prospects.

This series of ads, positioning MS Logistics Services as "The Solutions People" and featuring real MSLS employees, ran in trade publications targeting logistics professionals.

With a look that calls to mind mementos tucked in a scrapbook or Bible, "Harding is forever" speaks to the lasting benefits of the school: academics, athletics, friendships and faith.

Part of the "Harding is forever" ad campaign, this billboard highlighted the ultimate benefit of the school's Christ-centered education.

Ads for Evolve Bank & Trust promoted specific banking and mortgage products and services, while building a consistent look playing off the bank's wavy-lined logo.

Ads for Commercial Bank & Trust emphasized the small community bank's affinity for serving an affluent clientele.

Texas Health Resources Physicians Recruiting

Physicians recruiting ads for Texas Health Resources touted the unexpected benefits of life in the healthcare system's Dallas/Ft. Worth and North Texas locations.

NBC Wealth Management "Think/Think Again" Campaign

Dispelling wealth management misconceptions, the "Think/Think Again" print and broadcast ad campaign promoted three areas of service offered by this subsidiary of NBC Bank: investment management, private banking and trust services. Winner of the American Banking Association (ABA) Certificate of Excellence and featured in "Bank Marketing" magazine.

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